PROOF | change communication & employee alignment


Sail Amsterdam
It was Sail again!

For five days, the spectacular nautical event Sail descended on Amsterdam. This time in a new guise – thanks to PROOF. PROOF developed the new story of SAIL and its visual identity including the logo and all visual imagery. Simple and powerful.

We also created an exciting trailer that will encourage everyone to get on board and see those tall ships and centuries of sailing tradition for themselves.

Veemarkt 135
1019 CC Amsterdam
The Netherlands

+31 20 521 39 80
46 New Broad Street
London, EC2M 1JH
United Kingdom
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